Visitors who land on a publisher’s site but cannot access the requested content because they’re outside the licensed service area. Without monetization this traffic is wasted; with AffilFinder it generates pay-per-click revenue.
Blocked traffic is part of AffilFinder's vocabulary for geo-gated affiliate marketing. It typically appears alongside Geo-blocking, Decline overlay and Pay per click (PPC). See the rest of the vocabulary on the full glossary page.
Related terms
- Geo-blocking
Restricting access to a website, page, or feature based on a visitor’s detected country or region. Common in iGaming, finance, streaming, and any product subject to territorial licensing.
- Decline overlay
The widget shown to a blocked visitor in place of a static “not available” page. The overlay surfaces a relevant sponsored offer and links the visitor through to the advertiser.
- Pay per click (PPC)
A pricing model where publishers earn revenue every time a visitor clicks through to an advertiser. AffilFinder publishers are paid per click forwarded from the decline overlay.
See blocked traffic in the AffilFinder app.
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