Advertisers pay only when a referred visitor completes a target action (signup, deposit, purchase). Often combined with PPC on AffilFinder via custom advertiser offers.
Cost per acquisition (CPA) is part of AffilFinder's vocabulary for geo-gated affiliate marketing. It typically appears alongside Pay per click (PPC) and Revenue share (RevShare). See the rest of the vocabulary on the full glossary page.
Related terms
- Pay per click (PPC)
A pricing model where publishers earn revenue every time a visitor clicks through to an advertiser. AffilFinder publishers are paid per click forwarded from the decline overlay.
- Revenue share (RevShare)
Advertisers pay a percentage of revenue earned from referred visitors over time. Common in iGaming and finance affiliate programs.
See cost per acquisition (cpa) in the AffilFinder app.
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